On the eve of 5th August, Mumbai city witnessed Wacoal wrap up its first-ever star-studded lingerie fashion show in India at hotel Taj Lands End. Staying true to its motto of celebrating ‘Beauty from Within,’ the brand invited iconic supermodels like Deepti Gujral, Candice Pinto, Shamita Singha, Pia Trivedi, Nayanika Chatterjee, Binal Trivedi, and more, with Bollywood beauty Esha Gupta as the showstopper of the glamourous night.
In addition, Wacoal also streamed its show on its YouTube and Facebook page for a pan-India expansion of its outreach. The spectacular extravaganza saw Wacoal blend lingerie with striking trends and styles and transform the conventional way we look at lingerie. With the vision of Pooja Merani, the celebrated industry expert, also the current COO of Wacoal India, fashion stylist Edward Lalrempuia, show director Kedar Gawde, and Vipul Bhagat for HMU, the brand showcased its new Autumn-Winter Collection for 2022 in an elegant yet jaw-dropping themed fashion show.
This was not just a presentation of the diversified style of products the brand offers but also an affirmation of its all-inclusive school of thought. Moreover, with the heartwarming gesture of featuring iconic powerhouses, Wacoal broadens its vision of wanting to make women everywhere feel more beautiful, always – thereby setting extraordinary benchmarks in the fashion and lingerie industry via the show.
The glittering evening saw VJ-Actor-Singer, Anusha Dandekar gracing the event with her incredible live performances and Actor Saqib Saleem with his electrifying cameo. The young heartthrob’s flirtatious interactions with the ageless beauties were a winsome sight.
Further, the evening also witnessed some leading industry personalities like Actor Arjan Bajwa, the most-loved duo Rubina Dilaik and Abhinav Shukla, Indian pop singer Shweta Shetty, Designer and Entrepreneur Gabriella Demetriades, Actor Couple Pravin Dabas and Preeti Jhangiani, and more.
Overwhelmed by the show’s success, Pooja Merani, COO of Wacoal, said, “We’ve had a fascinating trip so far, and we’re immensely grateful to have completed our first-ever Fashion Show in India. It was also an absolute pleasure to host these exemplary women who still emanate the same charisma, proving that beauty is ageless.”
“We’ve always strived to be a diverse and body-inclusive brand, and our show reflected that. After the success of this show, we are certainly looking forward to curating and designing more shows in the future. And it goes without saying we will be keeping in mind every aspect our audience has appreciated about this one,” she added.
Encouraging Wacoal’s philosophy, Esha Gupta shared, “I feel truly honoured to represent Wacoal as the showstopper this evening and be on a platform as vast and acclaimed as this. Wacoal has been breaking the norm of not talking in hushed tones but out loud about the comfort and beauty we feel from within with the perfect lingerie. I have adored Wacoal’s designs, and their idea of having these wonderful women from different eras fortifies its claim that beauty and confidence comes from within.”
